Imagine if you could learn what it takes to start-up, market and manage a successful organic market garden, even on a very small property.
Enter your e-mail address and your Free Organic Market Gardening Start-Up Guide will be sent to you right away
This is the same information that won New Terra Farm the $5,000 Premier's Award for Agri-Food Excellence, available to you right now for free.
Important Note: the Free Market Gardening Guide will be e-mailed to you immediately, so please make sure you can access the e-mail address you provide.
Let me tell you the story of a beginning market gardener's big mistake. . .
I have a good friend and neighbour who started market gardening after I did. In fact, she worked on my farm to learn the business.
She was passionate about growing great organic vegetables, she was a hard worker, and in fact she learned a lot about successfully growing for market.
But . . . she made a mistake her first year that cost her about $5000 in lost sales!
You may find it hard to believe that one mistake could cost so much, but I can verify it is true.
Let me tell you the rest of the story . . .
My friend's first season as a market gardener was a lot like our first season at New Terra Farm:
So, with all those similarities, you would think we had similar success as well. Well, this may surprise you but:
- In our start-up year, sales from our first garden were about $9000;
- Sales from her first garden were about $4000.
That's a difference of $5000 between two very similar gardens!
Huh! How about that?
How was it possible that we had literally more than TWICE the sales from our garden? Here's how:
Despite being a good grower and a hard worker, my friend the beginning market gardener forgot one thing:
Even if you grow AWESOME veggie, you have to let people know you have a superior product; you do that through marketing.
And you need to be able to set income goals (planning) and then put the systems in place to achieve those goals (management).
So, to sum it up, we didn't grow any better, or work any harder in our garden to make twice as much money; we just figured out a better way to plan, market and manage our garden, to make sure we got paid better for our work!
Now, here's the good news: you can do what we did, to just about assure the success of your garden. You can find out how we did it in the Free Market Gardening Guide below (of course, you do still have to grow those great veggies!)
Just fill in the form below a with valid e-mail address to get your Free Market Gardening guide.
When you complete the form you will also receive (WOW, even more free stuff!!) a subscription to Market Gardener Minute, my e-newsletter about topics of interest to the market gardener.